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Making Money in the Golf Industry
Marketing & Management Handbook for the Golf Sector

This book is for:
  • Golf-Professionals
  • Golf-Pro-Shops
  • Golf-Facilities
  • Golf-Clubs
  • Golf-Manager
  • Golf-Academies
  • Golf-Travel Providers
  • Golf-Food & Beverage Operators
  • Golf Industry Specialists
  • Marketing Agencies in the Golf Sector
Imagine turning your passion for golf into a thriving, profitable business. Whether you're running a golf facility, a pro shop, managing a golf club, or promoting golf travel, success in this unique and complex market demands more than enthusiasm—it requires specialized knowledge, targeted strategies, and precise execution.

The golf industry is evolving rapidly. Competition is intensifying, customer expectations are changing, and traditional methods no longer guarantee success. Yet, with change comes opportunity. Those who understand how to position themselves effectively, implement smart marketing techniques, and rigorously monitor their performance can tap into tremendous potential—building sustainable profitability and growth.

This book equips you to do exactly that.

"Making Money in the Golf Industry" provides you with the essential insights, practical tools, and proven strategies you need to not only survive but thrive. Authored specifically for golf professionals, managers, entrepreneurs, and marketing specialists, this handbook offers a clear roadmap to financial success, underpinned by the latest practical knowledge, scientific insights, and countless real-world examples.

You’ll learn how to identify your unique competitive edge, craft compelling positioning, attract and retain customers, maximize revenues, and control costs effectively. From strategic planning and budgeting to detailed controlling and daily operations management, you’ll find immediately applicable templates and techniques to boost your performance—starting today.

The difference between a successful golf operation and one that struggles is often subtle yet profound. This book ensures you’re firmly on the winning side of that divide.

Ready to take your golf business to new heights?
Turn the page, tee off toward success, and let’s get started.

Hardcover: 170 Euros
E-Book (epub): 90 Euros

Including all Taxes. Free delivery within Germany. Please contact for any costs of shipment to other destinations (hardcover).


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